EDA promotes the culture of food preparation and consumption bringing joy to viewer. The channel's shows talk about topics other than food and can also show how to go beyond tradition when cooking. The average viewing time is 48 minutes. EDA Premium is a gastronomic TV channel with programs about the preparation of all kinds of mouth-watering dishes of varying degrees of complexity, the traditions of culinary art and the cuisine of different countries. Here you can also see programs with international culinary stars like Vera Zoshchenko, Ilya Lazerson, Konstantin Balakhano.